Palo Alto, CA —  A 2-year study conducted by the Palo Alto, CA-based Rundex Family Foundation found that the popular potato and wheat-based snack food Pringles is Earth’s most popular food. The study, which included over 18,000 participants from over 47 different countries, was commissioned by owner Kellogg’s brands to confirm what their internal marketing data has already demonstrated.

Pringles is an American brand of potato and wheat-based stackable snack chips owned by Kellogg’s. Originally marketed as “Pringle’s Newfangled Potato Chips”, Pringles are sold in more than 140 countries.

Although Lay’s brand snacks hold the largest market share with its diversified line of “lifestyle foods,”  Pringles leads as the single most popular food on Earth.  Pringles has 42% potato content and not considered potato chips or ‘crisps’ in many countries. In Germany, they’re not even considered food.

The iconic and easily recognizable snack food can have been an international hit since their introduction in 1967. In fact, German Chancellor Angela Merkel was seen munching on a can of Paprika-flavored Pringles at the recent climate change and refugee conference in Paris.




“The Chancellor has a well know love of Pringles,” said Merkel spokeswoman Beth Schönbright speaking about her fondness for the crispy snack. “Whenever she travels, she brings many cans with her.”

Rundex says it conducted the study over the past year, which a budget of over $1.2 million dollars.

The Data Doesn’t Lie

“Well, the data doesn’t lie,” said Rundex lead researcher Robert Colvin speaking from his Mountain View, CA home office earlier this week. “I mean, this data is pretty accurate. This was the first study where we’ve partnered with IBM and that Artificial Intelligence Watson Division. They really help us focus our ‘big data’ efforts. But I gotta tell ya’, Watson came up with some weird correlations about Pringles consumption.”




According to Mr. Colvin, there was a high correlation between Pringles consumption and their customers being rabid fans of Nicolas Cage films. Probably the most disturbing finding is that people who eat more that one can of Pringles per week have a 50% higher chance of getting strangled to death in their bed sheets, according to Rundex.

“Well yeah, that last finding is suspicious,” continued Mr. Colvin. “Remember these are correlations, not real causes. I like to think this is a glitch or what we call an ‘easter egg’ in the research business put in there by some snarky IBM engineer. It seems ridiculous to stop eating Pringles because you’re afraid of being strangled to death while you sleep at night.”

Kellogg’s Brands didn’t return our calls requesting comment.

avatar
  Subscribe  
Notify of